Strategic Marketing Partnerships
Social Media Management Partnership
Strategy, Implementation, and Execution (Starting at $2,700/month).
Build a strong, consistent online presence with an approach that combines creativity, strategy, and execution. I become an extension of your team, managing every detail so your social media works as hard as you do.
We’ll develop a strategy that reflects your brand, produces meaningful content, and drives real connection with your audience. Every piece of content will have purpose, personality, and a plan behind it.
What’s included:
Custom social media strategy built around your business goals
Monthly content calendar aligned with your content themes and marketing priorities
Content scheduling across agreed-upon social media channels
A mix of engaging content — photo, video, and graphic posts with provided video scripts and prompts
Daily community management to nurture engagement and maintain consistency
Analytics, reporting, and optimization to track growth and refine strategy
Regular strategy calls and open communication to keep everything aligned and moving forward
You’ll have a dedicated partner who leads the process, ensures consistency, and keeps your brand growing in the right direction.
Creative Direction & Content Production
On-site photo + video creation, storytelling, and strategy (Custom pricing).
Show up online with visuals that truly stop the scroll. I’ll come on-site to plan, direct, and film branded photo and video content that aligns perfectly with your marketing strategy. From ideation to coordination with photographers, I handle the creative direction so you can focus on running your business.
What’s included:
Pre-shoot strategy session and shot list planning
On-site filming and creative direction
Collaboration with your photographer or mine
Video content tailored for reels, TikTok, and web
Post-shoot content strategy and usage guide
Think of it as a content day—organized, elevated, and built around your brand story.
Speaking, Workshops & Team Training
Custom social media sessions for solopreneurs, business teams, and associations ready to elevate their online presence (Custom pricing).
Bring your team up to speed with engaging hands-on education. I lead workshops that make marketing approachable, practical, and fun. Perfect for companies managing their marketing in-house or associations looking to educate members.
Topics include:
What’s Working on Social Media Right Now
Video Filming & Editing 101: How to Film, Edit, and Post with Confidence
Social Media 101: From Content Creation to Scheduling Tools
Marketing training for in-house teams
Custom topics available
Each session or program is customized to your goals, audience, and industry—designed to leave your team inspired, confident, and ready to take action.
The Results Speak for Themselves
Deanne Anderson
Creative Development
“Caitlyn has taken our social media to new heights. We struggled for several years trying to learn how to manage our content and grow our reach — when all along, it was about finding the who. That’s Caitlyn! She has supported our staff, made the process fun, and got everyone engaged in content creation. It’s boosted our morale, improved staff satisfaction, and grown our following exponentially. I couldn’t be happier with the results!”
FREQUENTLY ASKED QUESTIONS
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I intentionally work with a small number of clients, so I can fully immerse myself in your brand, not just manage your content. You’ll always work directly with me, with no account managers or middle layers. I bring both strategy and creative direction to every project to ensure your marketing feels cohesive, authentic, and effective.
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I manage and create content for Instagram, Facebook, LinkedIn, Pinterest, Google My Business, YouTube, Threads, and TikTok, focusing on the platforms that make the most sense for your goals, audience, and industry.
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You’ll always get:
Custom social strategy
Bio optimization
Branded content creation (graphics, reels, carousels)
Professional photo/video editing
Full ownership of all content
Ongoing strategy & optimization
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I handle all of the strategy, writing, design, and posting, you just show up on camera. You’ll be filming your own video content for TikTok and Instagram Reels, and I’ll provide ideas, scripts, trending audio, and shot lists to make it easy. If you’d like me to film your content, or want to hire UGC creators or influencers, that’s available as an add-on service (subject to availability).
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You’re a business owner who wants your social media managed strategically and intentionally, not just posted for the sake of posting.
You’re ready for:
Custom content ideas, scripts, and trends tailored to your brand
Strategic on-camera appearances that actually convert
Expert video editing, captions, hashtags, and scheduling done for you
A creative, reliable partner who supports you every step of the way
You value collaboration, creativity, and consistency, and you want your social media to finally feel easy again.