Social media management for Connecticut businesses.

A full takeover of your social media. Strategy, on-site filming, editing and posting, all handled by me. Book a call to see if we are a fit.

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the package

Social media management.

Full-service social media, done for you.

A full takeover of your core channel, handled from start to finish. You get a custom strategy, on-brand content and a community that grows around your business. You show up and I handle the rest.

$4,250 / month
6-month commitment
book a call
Strategy and monthly callA custom strategy built around your brand, your audience and your goals. Each month we meet to go over what is working and what we will do differently, and I interview you to find the stories.
On-site filming and editingI come to your location for up to two hours a month. Photos, talking to camera and b-roll, and I keep it fun. Then I handle the scripts, editing and production.
Posting and community20 posts a month, mixing short-form video, carousels and static graphics. I post to Instagram and manage your community. You handle your DMs and I flag which ones to respond to. I can also cross-promote to Facebook, TikTok, Google Business Profile and LinkedIn.
Built for searchCaptions and copy are written for your target audience and for search, so your content also supports your SEO and shows up in AI tools.
Lead captureI set up comment-to-DM keyword automations. People comment, get a DM response and land on your website, newsletter sign up or resources.
Add-onsInfluencer partnerships, paid ads, email marketing and launch support. Quoted separately.

Shoots anywhere in Connecticut are included. Outside Connecticut, I travel for an additional fee or we run remote content sessions.

caitlyn grad marketing
State of Social Media
2027
Connecticut Edition

You will get the report the day it drops in December and join my monthly newsletter. Unsubscribe any time.

beyond the views

Followers are the start. Momentum is the result.

pediatric therapy · connecticut
Creative Development
15,000
new followers from one video
1,100+
email subscribers from comment-to-DM
where we started

In 2024, mostly static graphics and old photos because fresh content was hard to get. Few views and little engagement.

what I did

Built the plan around the owner's 30 years of expertise, scripted and filmed on site, and edited the stories. Added automations to capture leads.

what came of it

One video reached 300,000 impressions and 11,500 comments in nine days. Every video since performs, and brands now send products to collaborate.

conservation · burlington, ct
Burlington Land Trust
Sold out
events within days of posting
10,000+
views on a typical post
where we started

Since 2024, static graphics and kids events where two to four children showed up.

what I did

As director of social media, I put myself on camera to invite families, then renamed the group hikes a Connecticut hiking club around what people search for.

what came of it

30+ new followers on every post, 20-spot hikes selling out with waitlists, and over 20 families at the biggest kids event yet.

what it is like to work with me

Strategy behind every post. Your only job is showing up.

01

We talk

Book a call and ask me anything. The price and package are right here, so the call is for seeing if we are a fit.

02

I plan the stories

A monthly call on your goals gives me what I need to script the content and build the shot list.

03

I come to you

You pick the shoot time and I film on site, up to two hours.

04

I post and manage

Content goes out on Instagram, I manage the community and we review what is working on the next call.

Ready to take your social media to the next level?

get started
hear it from clients

Ask the people I work with.

Caitlyn has taken our social media to a new height. It's impacted our morale and staff satisfaction along with growing our following exponentially.

deanne · creative development

Her guidance and creative insights made the process smooth and helped me gain momentum.

tammy ferris · foundershare

Under her direction we saw steady, sustained growth in our posting cadence, followers, views, and engagement.

jill maccorkle · everstrong
who this is for

If you are the brand or you run one, we should talk.

Brick and mortar

Restaurants, shops and clinics that want the neighborhood to know they are there and walk through the door.

Creators and personal brands

You are the product. Your content needs to sound like you and grow an audience that sticks around.

Experts and founders

You know your field better than anyone. I turn that knowledge into content that earns trust and leads.

meet caitlyn

I post on my own channels too, so I am in the trenches with you.

I am an independent social media manager based in Burlington, Connecticut. It started with a broken pearl necklace. I fixed it, started a small business called Made by Caitlyn, fell in love with marketing and have been doing it ever since. I also run a hyper-local Connecticut guide on Instagram and TikTok, so I test what I teach on my own accounts first.

Brands can hire me as a creator too. My media kit has the details.

Connecticut social media management, answered.

How much does social media management cost in Connecticut?

My package is $4,250 per month with a 6-month commitment. The price is posted so you know before you book a call. Paid ads, influencer partnerships, email marketing and launch support are add-ons that I quote separately.

What is included in your social media management package?

A custom social strategy with a monthly strategy call, an on-site shoot of up to two hours, and all the scripting and editing. Twenty posts a month in a mix of short-form video, carousels and graphics, posted to Instagram, plus community management and comment-to-DM lead capture.

What kinds of businesses do you work with?

Brick and mortar businesses such as restaurants, shops and clinics, creators and personal brands, and experts and founders who want to turn what they know into content that earns trust and leads.

Which platforms do you post on?

I post to Instagram. If you want, I can also cross-promote your content to Facebook, TikTok, Google Business Profile and LinkedIn.

Why is there a 6-month commitment?

Social media builds on itself. Six months gives us time to find what works, double down on it and see real momentum, which is why I do not offer one-month trials.

Ready to be the obvious choice in your corner of Connecticut?

I only work with a limited number of brands each year. Want to be one of them? Book a call and let's talk.

book a call